News

Google Updates The Search Quality Raters

Google just refreshed the search quality raters document which at some point in the past was leaked then made available by Google, this document is still getting a lot of attention from the SEO community especially after Google presenting…

Uncategorized

Googlebot Is Now Evergreen With The Latest Chromium

Google has done a major update to Google bot making it evergreen (always running the latest version of Chromium) Compared to the previous version, Googlebot now supports 1000+ new features, like: ES6 and newer JavaScript features IntersectionObserver for lazy-loading…

News

Google is Launching CallJoy Small Business Phone Technology

Google is launching Easy-to-use phone technology for small businesses CallJoy for $39/month inspired by Google Duplex Call tracking is vital for a small business in order to understand which marketing channels are working and improve customer service. This system…

News

Thank You Google Case Studies to Sell Schema to Clients

Google has been encouraging websites owners to apply Structured Data to their content for a long time (Schema is one formation of structured data built by Google), today they have published a new reminder to stress how important Structured data…

News

Vision AM Google Machine Learning

A very interesting machine learning technology launched by Google this week Vision AI (click on the demo link then drag and drop your photo for analytics). There is also an API available for this tool.…

On Page SEO

Interactive Onpage Optimisation and Content Maintenance

Interactive optimization and content maintenance start when: The SEO technical fundamentals are well optimized (Crawlable, indexable website with a SEO friendly CMS) Content creation and on page optimization are completed for top target keywords There is enough data in…

On Page SEO

On Page SEO

On-page SEO refers to any search engine optimization work  you do on a website that is fully under your control (mainly on the content and the source code of the page). At this stage I assume you have completed…

UX and CRO

User experience Conversion Rate and CTR Optimization

Conversion rate optimization (CRO), UX and CTR optimization could be considered  part of SEO now. SEOs are supposed to optimize websites to score well based on known ranking factors (Google uses 200+ of them but few of them are…

Technical SEO

Technical SEO

Technical SEO refers to the optimization work done on the website technical infrastructure (HTML source code, server side codes, hosting, assets and more) to make it search engine friendly When it comes to technical SEO there are few buzzwords…